Grouse Mountain and Blast Media Print announced the landmark installation to showcase support for the home squad as Vancouver prepares to welcome the world

 Spanning approximately the size of two football fields and being installed on The Cut ski run, the record-setting flag represents a bold expression of national pride at a moment when Vancouver is preparing to welcome increased international attention. 

 “This is a moment designed to be seen not just from the mountain, but from across the city, from the sky, and around the world,” said Adam Rootman, Senior Director of Marketing, Grouse Mountain Resort. “As Vancouver welcomes international visitors, we wanted to put our support behind the home squad in a way that is truly unforgettable. "

 The ambitious installation is in partnership with Blast Media Print, who produced the flag and led in securing the record itself. With Guinness Book of World Record adjudication imminent, the installation aims to set a new global benchmark for the largest flag unfurled on a mountain. 

 The initiative was also made possible with support from Destination Vancouver and Destination BC. 

 Just 30 minutes from city to summit, Grouse Mountain offers visitors an authentic Canadian experience featuring panoramic views, wildlife encounters, mountain adventures, and unique cultural experiences, all within easy reach of downtown Vancouver. The resort offers a complimentary shuttle service from Canada Place throughout the summer, and to celebrate the summer’s international soccer spirit, fans wearing team jerseys the day before a Vancouver home match will receive 15% off Mountain Admission tickets. 

 Visitors can: 

• Take the iconic gondola 4,000 feet above the city for unmatched views 

 • Visit resident grizzly bears Grinder and Coola at the Refuge for Endangered Wildlife

 • Experience the world-famous Lumberjack Show 

 • Enjoy mountaintop dining with Canadian classics and local craft beverages 

 • Take in special programming and events throughout the summer 

 • Ride the brand-new Grouse Gravity Coaster 

 The flag is visible from across the region and as incoming fights fly into Vancouver. It is expected to become one of the most photographed and shared images of the summer, serving as both a symbol of Canadian identity and a beacon for visitors exploring Vancouver and Grouse Mountain during a globally significant season. 

As part of Northland Properties, Grouse Mountain is proudly Canadian, family-owned and operated. Celebrating its 100-year anniversary in 2026, Grouse Mountain is the number one visitor attraction in the Lower Mainland, with 1.3 million annual visitors. Known as The Peak of Vancouver, Grouse Mountain offers unparalleled panoramic views of the city, sea, and surrounding mountains, along with a wide range of year-round outdoor and educational activities, dining, and more. For more information, please visit grousemountain.com. 

 About Blast Media Print Blast Media Print (Blast Media Print Inc.) is a global print and promotions company specializing in large-format printing, signage, and experiential branding. Founded by brothers Allan and Quinn Louie, Blast transforms concepts into powerful visual experiences built on creativity, craftsmanship, and a passion for bold ideas. Learn more at Blastmediainc.com -30-